SERVICES

STRATEGY

Make things people actually want to watch

How we help brands succeed.

Our Secret Sauce

 

AUDIT

 

We build your brand a compelling positioning rooted in relevance. Our unique approach prioritizes consumer attention, culture, and empathy to help brands connect with more people and provide real value.

aTTENTION

Understanding what is grabbing consumer/ customer attention and where, that impacts us

CULTURE

Understanding current cultural behaviors & cues to get a volume of cultural insights that brands can leverage in their communications

Empathy

Understanding consumers’ and customers’ needs and desires to  create actionable tactics and considerations on how you show up to benefit the end consumer

Our Move Fast(er) with PAC 

 

PLATFORMS & CULTURE

 

Go beyond curated content calendars to show people in real-time that the brand is paying attention to the happenings in their daily lives, leaning into timely and relevant platform and cultural signals that can relate to audiences and trigger organic reach.

Our unique ap

ENGAGEMENT

Grasping where and how consumers are engaging helps us optimize our approach and messaging

CULTURE

Understanding current cultural behaviors & cues to get a volume of cultural insights that brands can leverage in their communications

CULTURAL INTELLIGENCE

Decoding evolving cultural behaviors and signals to uncover actionable insights that brands can harness for impactful communication

Frequently Asked Questions

What's included in your strategy development process?

Market research, competitor analysis, target audience identification, brand positioning, channel strategy, and detailed implementation roadmaps.

How do you research our target audience?

We conduct surveys, analyze demographics, study online behavior, and create detailed buyer personas based on data and insights.

How do you measure strategy effectiveness?

We establish KPIs, track performance metrics, and provide regular reports with strategy optimization recommendations.

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